bwmdgroupNov 18, 2021A few key themes this Christmas (advert) seasonUnlike the Covid pause on the Christmas ads of 2020, this year the festive ads are coming in hard and fast. We have taken the task of...
bwmdgroupNov 18, 2021Inclusive gaming Some recent innovations in the gaming sector are pushing to make the community more inclusive than ever before Gaming has unfortunately...
bwmdgroupSep 29, 2021The TikToks trying to solve true crimesSocial media and in particular TikTok are creating a websleuthing trend. What has spurred it on and is it good, bad or both? In the last...
bwmdgroupSep 29, 2021Australia’s latest dose of vax ads The brands and agencies asking Aussies to roll up their sleeves If you’ve been watching a lot of free-to-air TV lately you’ll have...
bwmdgroupJun 16, 2021How ads are adjusting to a new normalAs Australians adjust to snap lockdowns and the country intermittently begins to “reopen”, we all navigate our way back to a new sense of...
bwmdgroupMay 19, 2021Web3, Privacy and a brave new world for marketersJust as we've begun to adjust to swell of economic, political and social changes brought on by the 2020 global pandemic, a new wave of...
bwmdgroupMay 19, 2021TikTok reshaping editorial news TikTok has quickly made a huge impact on the digital world over the last few years. But stories based around TikTok are re-shaping news...
bwmdgroupMay 3, 2021I stream, you stream, we all stream...heapsWith a finite amount of eyeballs and time in the day, streaming platforms continue to expand and evolve in the increasingly competitive...
bwmdgroupApr 21, 2021Vaccinfluencers Who and what are influencing our collective willingness to vaccinate
bwmdgroupFeb 24, 2021Rise of the anti-influencer influencerThe anti-influencer influencer —A personality who has chosen to use their platform to call out out-of-touch influencers
bwmdgroupDec 16, 2020Cultural Icons of 2020 For better or for worse, we look at the people that made a big splash in 2020 George Floyd The tragic murder of George Floyd, by US...
bwmdgroupDec 16, 20202021 Trend Predictions Using our small army of clever connections we turn to the experts to listen to what they think might occur in their fields in the coming...
bwmdgroupNov 30, 2020How fluid fashion could shape our futureA dress on the cover of Vogue? Groundbreaking. Well apparently, it was! Last week former One Direction star and all-round-heart-throb...
bwmdgroupNov 16, 2020Where are all the movie premiers? The future of the cinema in a streaming world.
bwmdgroupNov 16, 2020Pressure on major news networks to remain objective ramps up Major networks are facing greater scrutiny, but are they also showing signs of change?
bwmdgroupNov 5, 2020Instagram works to rectify racial & size bias on their platformExplicit nudity should be fairly easy to define. However, Instagram has been called upon to change their definition of the term....
bwmdgroupOct 20, 2020What's next for the city that stood still?A time capsule of Melbourne in 2020. What will it look like in the years to come?
bwmdgroupOct 19, 2020The younger vote Making voting cool again, through social platform initiatives, fashion and celeb power